Kroenke: Attitude, aspirations and ambitions
Posted on by Martin @ thegoonblog.com

I have wanted to write a piece about Stan Kroenke for a while now, about a year ago I wrote a story about the ownership of Arsenal just after Lady Nina Bracewell-Smith left the board.

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Early on Saturday morning I was listening to the World Football Phone In on BBC Five Live and their correspondent for North America was asked about Stan Kroenke – what he is like as a guy, what his intentions may be in the future and what we would want to get out of a club like Arsenal.

It is at this point that I would like to state that all the information I am using is garnered from the respective radio phone-in and in the case it is not, I will link to the information source in the text. This is so I can’t be accused of making something up.

The latest news on the takeover front is that Kroenke has upped his stake in the club for the second time in two weeks – he now stands at 29.6%. Another 0.3% and he will have to launch a formal takeover bid at the shares at the highest price he had paid in the preceding 12 months which is £10,500 each.

Stan Kroenke: Attitude

When asked about what Stan Kroenke is like as a business person he was described as the ‘opposite of Randy Lerner’ who is thought of in English circles as the model football club owner. Kroenke’s description was a frugal type who gives little away and has an attitude that engulfs the saying ‘its my way or the highway’.

The appointment of Ivan Gazidis was seen by a few people as a Kroenke appointment, and the correspondent hinted at it too and almost questioned whether Kroenke as a control freak.

Stan Kroenke: Aspirations

Kroenke would want to make Arsenal the number one supported Premier League club in America, an area of the world where football is not the number one sport and is dominated by support for clubs such as Barca, Milan and United. It is likely that Kroenke would want success faster than some fans may realise, and is one of the richest men in the world, but here is where the clash could be – the manager is known to embrace patience for success, a power hungry and demanding new owner with funds may well demand that trend is broken. I must state this is only hypothetical.

Stan Kroenke: Ambitions

The main thing Kroenke would look to get out of buying Arsenal FC is profit in the long term. After all he is a damn good businessman who hasn’t got where he is by simply giving his money away. He is frugal in his how much he invests though and has not been known to pump money into his investments, this is why some sections of the Arsenal support have warmed to him over Alisher Usmanov who has something of a murky background to say the least.

The words cost and cutting were mentioned alongside each other though, and then you have to wonder…will he just want to pocket every bit of profit the club makes for himself and not re-invest it in for example, new players and sell off valuable assets, again, players to use an example.

This is where he needs to break his silence and assure fans his intentions for the club are good, at this stage we know more about Usmanov than Kroenke, and whilst Kroenke has a history of investing in sport he is also heard to have been very ruthless in some respects.

There is the fact that he has still not actually paid for quite a lot of the shares, it is stated here he owes Danny Fiszman £50 million, and if you have an owner you want to know that they can afford to take the club over and don’t have to borrow money that would in turn, be shifted onto the club and turning into debt.

A few facts about Arsenal’s majority shareholder:

  • his wealth is estimated to be about $3.5 billion
  • Wife is the heir of Wall-Mart
  • is the owner of professional basketball team Denver Nuggets
  • owns professional soccer team Colorado Rapids
  • owns professional hockey team Colorado Avalanche
  • owns 40% of the St. Louis Rams professional football franchise

My personal view of Kroenke has changed a little since I heard that correspondent on the football phone-in, as I can’t recall the name of the guy I can’t look into him and see if he is friendly with the Usmanov crew and David Dein – it is possible that his opinion may be bias.

I think it is inevitable that Arsenal will be taken over in the next year, I also said this last year so I guess that voids my judgment on that matter.

I must state that if I had the choice of Usmanov or Stan Kroenke; I would pick Kroenke every day of the week.

If you have any information, an issue with what has been written or just an opinion please use the comments or contact me personally.

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